HEY! WE'RE PERSONAIL
As a global nail brand, we're on a mission to empower our customers to feel confident and be their best selves - authentically & unapologetically.
At Personail, we value body positivity and are committed to offering an inclusive range of trend-driven styles designed exclusively in Australia. Our styles are made for everyone, for every occasion, and we want you to embrace your individuality and express yourself in true Personail fashion.
OUR STORY.
Founded in Sydney in 2015.
Personail is an online nail wrap company based in Sunny Sydney, Australia. Personail was started by Alice, a lover of cool design, great nails, and all things #nailartwe know that keeping those nails looking BOMB everyday can be a high-maintenance process (sigh). … or is it?
Like you. We too were tired of waiting for the nail polish to dry. And I mean. How does one paint nails properly without slip ups anyway?We thought - surely - there is a faster, better more efficient way to get great nails.
And so. Personail was born.
Each and every single one of our nail art designs are created and designed by Alice along with illustrators around the world for limited edition collaborations.Whether it be for your day-to-day or for that special event, we exist to bring Personail-ity to your fingertips (literally) in the matter of moments. Read on and learn about how we began, and where we're heading!
STARTED FROM THE BOTTOM.
September
2015
After quitting a pretty sweet job in design and marketing, Alice started Personail in her parent's lounge room with $700.
Alice was passionate about finding a solution to printing out nail designs using her printer. Needless to say, she injected the printers ink with nail polish and the printer broke down.
December
2015
We started our first ever market at Glebe and since then have gone on to do markets throughout UK, Singapore and Australia-wide.
See where we are every weekend here
May
2016
Our product was included in over 50,000 Girlfriend Magazine Nationwide and voted for Nail Product of the year by Girlfriend Magazine!
May
2017
Worked alongside Wonder Woman DC for Custom theme nail wraps for the movie premiere. We have since offered custom designs for brands, businesses, activations and parties.
Find out more here
July
2017
The business grew and we (finally!) moved out of the lounge room and into our first real office in Sydney.
August
2017
We stocked at David Jones and Chemists Nationwide in Australia and in all Naiise stores in Singapore.You can find out where we are stocked here
August
2018
We have since worked with brands including Westfields, Macquarie Centre, Camilla and Marc and Arizona Ice Tea to name a few
January
2019
Introduced our Recycling Program To date we've recycled over 50,000 packaging! Click here to find out more!
March
2019
Exhibited at Easter Show at Sydney Showground where we met many new faces
November
2020
We launched our Personail Pen, Collectors Album and Top Coat!
November
2021
We outgrew our office and moved into a bigger space and our first shopfront in Carlton, Sydney!
But why Personail?
Good question! We’re glad you’re doing your homework … unlike many nail decals on the market that are made of regular vinyl, Personail is 100% nail polish - meaning it adheres to the nail exactly like nail polish but without the drying time AKA you can be ready to go in just 10 minutes.
About us
Design focused, and nailart aficandos, we’re an Australian Company that offers you a huge range of 100% nail polish wraps to suit any occasion and style. Think fun, fresh and one-of-a-kind designs that will inject personail-ity into any day of the week or outfit.